goPure Vitamin C Serum

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As you might know by now, I am obsessed with Vitamin C as a skin care ingredient. It is one of the few active “anti-aging” ingredients that has been proven to work! It helps build collagen, which thins dramatically as we age. It not only protects against UV damage, but it helps mitigate past sun damage. This is why I love the goPure Vitamin C Serum. It uses a stable form of Vitamin C, in a lovely formulation of Hyaluronic acid, Vitamin E, and Aloe Vera. It’s pretty potent stuff too – at 20% concentration, you’re get a hefty dose delivered straight into your skin.

I recommend using it every morning after cleansing. After you have applied a thin layer over your face, neck and chest, leave it to absorb for about 5 minutes before applying your moisturizer and sunscreen. I apply it as soon as I get out of the shower. And then while I wait for it to absorb, I get on with futzing with my hair, or applying my body lotion. It’s all about maximizing time, right?

Oh, and did I mention what excellent value the goPure serum is. At just $16.oo a bottle, you cannot go wrong.